Wall&Fifth

We used to write about tourism, now we write about everything.

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The £22 Smash Burger Problem

How Instagram turned simple food into luxury theatre

From £22 smash burgers to £8.50 chocolate strawberries at Borough Market, simple food is becoming algorithmic spectacle. When did lunch turn into performance?

8 min read
By Wills Duroy
The £22 Smash Burger Problem
Also on the front page
Affairs

Hawala: The Invisible Bank

22 min read
Business

The Subscription Trap

8 min read
Flicks

The Netflix Effect

10 min read
Politics

The Passport Economy

9 min read
Lebanon's Infinite Crisis, Explained
Politics

Lebanon's Infinite Crisis, Explained

How a country's currency lost 98% of its value and daily life just… continued

Since 2019, the Lebanese pound has collapsed by more than 98%, banks froze savings, electricity largely vanished and yet daily life persists. How does a country absorb economic freefall and keep moving?

11 min read
By Wills Duroy
The Hotel Lobby as Co-Working Space
Culture

The Hotel Lobby as Co-Working Space

Ace, Hoxton and CitizenM figured it out first. Now every hotel is redesigning its ground floor for people who never check in.

Once a transitional space, the hotel lobby has become the most valuable square footage in the building. As remote work reshapes cities, brands are monetising presence — not just overnight stays.

25 min read
By Wills Duroy
The Greenland Question Nobody’s Asking the Greenlanders
Affairs

The Greenland Question Nobody’s Asking the Greenlanders

56,000 people caught between Danish sovereignty, American ambition, and Chinese mining interests. What do they actually want?

Greenland is discussed in Washington, Copenhagen and Beijing as a strategic prize. But beneath the Arctic rhetoric lies a quieter question: how does a nation of 56,000 build independence without becoming someone else’s asset?

18 min read
By Wills Duroy
Who Owns the Mediterranean?
Politics

Who Owns the Mediterranean?

Superyacht marinas, private islands, and the quiet land grab reshaping Southern Europe's coastlines

From Côte d’Azur marinas to Greek island concessions and Spanish Golden Visa developments, capital is quietly redrawing the Mediterranean. The coastline remains public in theory — but increasingly controlled in practice.

19 min read
By Wills Duroy
The Gorpcore Plateau
Culture

The Gorpcore Plateau

Arc'teryx and Salomon conquered the city. Now what?

From Shoreditch to SoHo to Le Marais, technical outerwear became the urban uniform. But every aesthetic cycle plateaus. Outdoor-luxury has stabilized — and workwear is emerging as the next serious signal.

21 min read
By Wills Duroy
Why Menswear Is Suddenly Interesting Again
Culture

Why Menswear Is Suddenly Interesting Again

Phoebe Philo's return, Loewe's rise, quiet tailoring, anti-streetwear — men's fashion is having its most creative moment in a decade

After the streetwear decade, menswear is shifting from logos to language: cut, fabrication, restraint, and ideas. The money is moving too — and the creative director chairs suggest this isn’t a trend but a structural reset.

20 min read
By Wills Mayani
Latest
Affairs

Hawala: The Invisible Bank

From Somali remittances to Afghan markets and Western terror investigations, hawala remains one of the world's most resilient financial systems — informal, trust-based, and still moving billions beyond the reach of modern banking.

22 min read
By Wills Mayani
Business

The Subscription Trap

From streaming to software to groceries, recurring payments quietly reshaped how we consume, commit and forget.

8 min read
By Wills Duroy
Flicks

The Netflix Effect

Budgets keep climbing, yet the work feels flatter: safer scripts, noisier spectacle, rushed finishing and fewer films that genuinely divide opinion. Streaming didn’t kill cinema outright. It rewired what movies are for.

10 min read
By Wills Duroy
The Passport Economy
Politics

The Passport Economy

Why citizenship, tax, and geography are becoming business decisions

Residency visas, tax arbitrage and mobility incentives have turned nationality into strategy. In 2026, where you live is less about identity and more about optimisation.

9 min read
By Wills Duroy
Is Shoreditch Still Cool?
Culture

Is Shoreditch Still Cool?

How a neighbourhood becomes a business model

Shoreditch didn’t collapse. It professionalised. The numbers, the language, and the leases explain why — and what ‘cool’ costs once attention turns into yield.

8 min read
By Wills Mayani
Flicks
The Netflix Effect
Flicks

The Netflix Effect

How streaming killed cinematic risk

Budgets keep climbing, yet the work feels flatter: safer scripts, noisier spectacle, rushed finishing and fewer films that genuinely divide opinion. Streaming didn’t kill cinema outright. It rewired what movies are for.

10 min read
By Wills Duroy
Politics
Lebanon's Infinite Crisis, Explained
Politics

Lebanon's Infinite Crisis, Explained

How a country's currency lost 98% of its value and daily life just… continued

Since 2019, the Lebanese pound has collapsed by more than 98%, banks froze savings, electricity largely vanished and yet daily life persists. How does a country absorb economic freefall and keep moving?

11 min read
By Wills Duroy
Who Owns the Mediterranean?
Politics

Who Owns the Mediterranean?

Superyacht marinas, private islands, and the quiet land grab reshaping Southern Europe's coastlines

From Côte d’Azur marinas to Greek island concessions and Spanish Golden Visa developments, capital is quietly redrawing the Mediterranean. The coastline remains public in theory — but increasingly controlled in practice.

19 min read
By Wills Duroy
The Passport Economy
Politics

The Passport Economy

Why citizenship, tax, and geography are becoming business decisions

Residency visas, tax arbitrage and mobility incentives have turned nationality into strategy. In 2026, where you live is less about identity and more about optimisation.

9 min read
By Wills Duroy
Editor's Note

“We started this thing because every city guide felt like it was written by someone who'd been there for a weekend. We live here. We eat here. We get ripped off here.”

— Wills Mayani, Editor

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